Before taking my design further, I took a look at look at my competitors to see how they present their content.

deWiz

This was the main wesbite I looked at when for this task. The main reason for using this as inspiration is because they use a similar colour palette to my project. This made it a lot easier to visualise and see how they used their brand throughout the project

Hero Page

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deWiz grabs the users attention by showing customers a scaled up image of their product as well as using a short overview of how the device will help its users. They even list their awards to show how successfully their product is

Testamonials

Displaying positive feedback from customers is great to see as customers will be encourged to purchase the product. From this we can see that their clients are elite level tour players. This show that even some the best golfers in the world use training aids such as this, and therefore you should too.

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Goal

deWiz do a great job of describing what their product is and how it helps their users. They use a lot of personal pronouns in the way they communicate to their audience. This is to create a connection with their audience and make them feel that they are apart of the company. It makes the customer feel that they understand their issue.

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How it works

Having a “how it works” section will help customers understand the process it takes to make the device work. This Is accompanied by visuals to help reinforce the information.

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Going forward I am going to incorparate these elements into my design as I think this will help sell my product and pin point the best way to encourage my customers to buy into the product. Communication is key.